Amazon DSP
Munkavállalói értékelés – Amazon DSP
fun
Delivery Driver (Jelenlegi alkalmazott) - Cary, NC - 2023, szeptember 19.
I recently had the opportunity to delve into the world of Amazon's DSP (Demand-Side Platform), and I must say that my experience left me with mixed feelings. While I can't say it was entirely good or bad, one word that accurately describes my journey is "confusing."To begin with, navigating through the DSP's interface was like embarking on a labyrinthine adventure. The multitude of options and settings left me feeling a bit overwhelmed. It's clear that Amazon aims to provide advertisers with an abundance of tools, but for someone new to the platform, it can be challenging to figure out where to start.The whole process of setting up campaigns and ad groups, while undoubtedly comprehensive, seemed unnecessarily intricate. It almost felt like Amazon was hiding some of its features in plain sight, making it tough to optimize campaigns effectively. The sheer volume of data and metrics available was both a blessing and a curse – it's great to have access to so much information, but making sense of it all can be a daunting task.One aspect that further added to the confusion was the constant updates and changes within the DSP. While I appreciate Amazon's dedication to improving its platform, it often felt like I was playing catch-up with new features and policies. It would be helpful if there were more transparent resources and support to guide users through these changes seamlessly.Additionally, the terminology used in the DSP can be perplexing, especially for newcomers. Abbreviations and technical jargon are thrown around freely, making it challenging to grasp the full scope -
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